Yuvraj.
Available for Full-time Roles & Freelance Projects

Turning Digital Strategy Into
Measurable Growth.

I work across SEO, paid advertising, content marketing and website development to help brands strengthen their digital presence and make smarter marketing decisions.

upadhyayyuvraj32@gmail.com • +91 88582 86427

Better
Strategy
Bigger
Results

Yuvraj - Digital Marketing Specialist
Dual Skillset

Technical SEO & Paid Ads + Web Development

Data Informed • Code Capable
02. About Me

Hi, I'm Yuvraj

I am a digital marketing professional who bridges the gap between marketing strategy and technical website execution. My work focuses on building sustainable organic visibility through Technical SEO, managing paid search and social campaigns, and creating high-performance web experiences that convert traffic into qualified inquiries.

Because I understand both how search algorithms index content and how web code renders, I can diagnose technical crawlability issues, optimize landing page performance, and configure conversion tracking without relying on developer handoffs. I am currently open to full-time digital marketing roles and selective freelance consulting projects.

🔍 Technical & Analytical Mindset 📈 Full-Funnel Growth Focus 💻 Frontend & CMS Proficiency
Yuvraj Portrait

Marketing is not just a job, it's my passion!

03. What I Deliver

Services & Capabilities

Practical digital marketing and web execution designed to increase organic visibility, acquire qualified leads, and build solid online foundations.

Organic Search

Search Engine Optimization

Technical site audits, search intent keyword research, on-page content optimization, internal linking hierarchy, crawlability sanitation, and GA4/Search Console reporting.

Technical Crawl & Indexing Audit

Keyword Mapping & Search Intent

Core Web Vitals & On-Page SEO

Discuss This Service
Paid Search

Google Ads Management

Targeted search campaign structuring, negative keyword hygiene to eliminate budget waste, intent-focused ad copywriting, conversion tracking configuration, and ROAS optimization.

STAG Campaign Architecture

Negative Keyword List Maintenance

Conversion Tracking Setup

Discuss This Service
Paid Social

Meta Ads (FB & IG)

Full-funnel campaign setup, audience segmentation, systematic creative concept testing (image, carousel, video), retargeting workflows, and ROAS performance analytics.

Dynamic Creative Testing

Retargeting & Custom Audiences

Pixel & Conversion API Setup

Discuss This Service
Organic Brand

Social Media Strategy

Content calendars, visual creative direction, publishing workflows, audience engagement systems, and performance analysis focused on bookmark-worthy educational assets.

30-Day Editorial Calendars

Carousel & Graphic Creative Briefs

Engagement & Follower Insights

Discuss This Service
Topical Authority

Content Marketing

Topical pillar architecture, keyword-targeted articles, detailed content briefs, conversion copywriting, on-page optimization, and editorial workflows.

Topic Cluster & Pillar Mapping

Intent-Focused Article Briefs

Internal Linking Frameworks

Discuss This Service
Technical Web

Website Development & CRO

Fast, responsive website creation, high-conversion landing pages, speed optimization, technical schema markup integration, and mobile user experience improvements.

Mobile-First Responsive Coding

PageSpeed & Core Web Vitals

Schema.org & On-Page SEO Code

Discuss This Service
Technical Capabilities

Tools & Platforms

Practical, verified tools I use across search analytics, advertising managers, content planning, and frontend web development.

Strategy
+
Creativity
+
Data

SEO & Analytics

Search Console Indexing & GSC
GA4 Analytics Event Tracking
Ahrefs Backlink Audit
Semrush Keyword Intent

Paid Advertising

Google Ads Search & PMax
Meta Ads FB / IG Ads
Tag Manager GTM Triggers
Conversion API Server Events

Creative & Content

Canva Carousels / Visuals
Notion Editorial Planning
Content Briefs SEO Briefs
Copywriting Landing Pages

Website Development

HTML5 / CSS3 Semantic Web
Tailwind CSS Modern UI
JavaScript Interactive DOM
WordPress CMS Architecture
04. Projects & Case Studies

Real Work. Strategic Thinking.

A showcase of practical SEO audits, paid advertising structures, content frameworks, and responsive web development.

Technical SEO Audit & Search Intent Architecture
Case Study

Technical SEO Audit & Search Intent

Comprehensive crawl audit resolving 42 orphan URLs, canonical tag duplication, and search intent cannibalization.

Technical SEO Screaming Frog
Google Ads Campaign Restructuring
PPC Strategy

Paid Search & Google Ads Restructuring

Campaign restructuring with Single-Theme Ad Groups, 300+ negative keyword list, and GTM conversion tracking.

Google Ads GA4 Tagging
Social Media Content Strategy
Social Media

Multi-Channel Social Content Strategy

30-day editorial framework across LinkedIn & Instagram emphasizing bookmark-worthy educational carousels.

LinkedIn & IG Canva
Website Development & CRO
Live Web Project

Modern Responsive Web Experience

Mobile-first responsive portfolio engineered with semantic HTML5, utility CSS, sub-2s load speed, and SEO schema.

HTML5 / Tailwind PageSpeed
Topical Authority & Content Framework
Content Strategy

Topical Authority & Content Pillar Framework

Parent-child cluster strategy linking foundational pillar guides with long-tail informational cluster articles.

Topic Clusters Internal Links
Meta Ads Creative Testing Funnel
Meta Ads Strategy

Meta Ads Funnel & Creative Testing

Controlled testing architecture separating discovery prospecting from high-intent retargeting and exclusion lists.

Meta Ads Creative Testing
05. Detailed Case Study

Technical SEO Audit & Search Intent Case Study

An empirical breakdown of identifying indexing bottlenecks, sanitizing crawl budgets, and restructuring content hierarchies.

Technical SEO Audit Dashboard

Methodology Scope

11-Step Structured Framework

Verified Process

Audit Findings & Strategy Highlights

Before publishing additional articles, we conducted an exhaustive crawl using Screaming Frog and Google Search Console. We identified that search engine bots were wasting crawl budget across 42 parameter URLs, and competing blog posts were actively cannibalizing each other's primary keyword rankings.

  • Robots.txt & XML Sitemap Sanitation
  • Canonical Tag Parameter Resolution
  • Core Web Vitals Mobile Optimization
  • Search Intent & Cannibalization Fixes
  • Topic Cluster Hub-and-Spoke Links
  • Structured Schema.org Validation

45 Pages

Prioritized Audit Matrix

100%

Critical Errors Resolved

Sub-2s

Mobile LCP Benchmark

06. Marketing Insights

Practical Guides & Strategies

In-depth guides covering technical SEO methodologies, search intent classification, and paid search account hygiene.

Click any article to read the full guide
How to Perform a Comprehensive Technical SEO Audit Technical SEO
Updated Oct 2026 • 6 min read

How to Perform a Comprehensive Technical SEO Audit (Step-by-Step Blueprint)

Step-by-step checklist inspecting robots.txt, canonical tag hygiene, duplicate URL parameters, and Core Web Vitals.

Read Article
Search Intent & Keyword Mapping Search Intent
Updated Oct 2026 • 5 min read

Search Intent & Keyword Mapping: Moving Beyond Keyword Stuffing

Categorizing informational vs. commercial search queries and organizing topical authority clusters that actually convert.

Read Article
Google Ads Optimization Paid Advertising
Updated Oct 2026 • 6 min read

Google Ads Optimization: Eliminating Wasted Spend & High-Converting Campaigns

Eliminating irrelevant queries with structured negative lists, Single-Theme Ad Groups, and landing page message match.

Read Article
07. Get In Touch

Let's Work Together

Open to full-time digital marketing roles, freelance marketing audits, campaign setups, and website development. Reach out directly below.

Good
Marketing
Builds
Better Brands

Direct response guaranteed within 24 hours.
Horizon Panorama

Ready to Strengthen Your Digital Presence?

Whether you are hiring for an in-house digital marketing role or need structured campaign execution, let's connect and discuss your goals.

Data-Driven

Search Intent & Analytics Focus

Dual Skillset

Strategy + Web Development

Transparent

Documented Audits & Workflows

Yuvraj

Digital Marketing Specialist

Let's Connect

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